Hobart

Hobart's web and internet expert.

I build fast, static websites for Hobart businesses — from the waterfront to Sandy Bay, North Hobart to Kingston. Websites that load in under a second, cost almost nothing to run, and get you found on Google, Apple Maps, and the AI assistants your customers are already asking for recommendations.

01 — Hobart's digital landscape

Hobart businesses deserve better than a template.

Hobart's economy runs on tourism, hospitality, creative industries, and professional services. Your customers are searching on their phones — walking down Salamanca, sitting in a café on Elizabeth Street, or planning a trip from the mainland. When they search, the businesses with fast, well-structured websites win.

Most Hobart businesses are still on Squarespace or WordPress. Those platforms work — but they're slow on mobile, invisible to AI assistants, and cost money every month whether they perform or not. A static website changes the economics entirely: faster loading, better ranking, zero hosting costs.

I've been building websites since 1996 and working in digital marketing for over 25 years. I've run my own small businesses since 2013. I understand Hobart because I'm based just outside it in the Huon Valley — close enough to meet for coffee, deeply connected to the local business community. I serve businesses across all of Tasmania.

Based in Tasmania

I live in the Huon Valley, 40 minutes from Hobart CBD. Available for face-to-face meetings and local support.

25+ years building websites

From the early web to WordPress to modern static sites. I've seen every platform era and I build for the current one.

25+ years in digital marketing

SEO, Google Business, social media, email marketing, analytics — decades of hands-on experience.

Small business specialist

I've been a small business owner for over a decade. I build for businesses with real budgets, not enterprise fantasies.

Tourism and hospitality experience

I've built websites for accommodation providers, wedding vendors, restaurants, and experience operators. See my wedding and travel industry work.

17 years running my own businesses

I know what it's like to need a website that actually brings in customers, not just looks nice in a portfolio.

02 — Getting found in Hobart

Google, Apple Maps, ChatGPT — your customers are searching everywhere.

When a tourist walks down Salamanca and asks their phone "best coffee near me", three things decide who shows up: page speed, structured data, and local listing accuracy. Most Hobart websites fail on all three. They load in 4–6 seconds on mobile, have no schema markup, and their Google Business listing doesn't match their website.

And that's just Google. People are increasingly asking ChatGPT, Claude, and Gemini for recommendations. "What's the best photographer in Hobart?" "Can you recommend a restaurant in North Hobart?" If your website isn't structured so these AI systems can read it, you don't exist in their answers. This is Generative Engine Optimisation — GEO — and it's the biggest opportunity in local search since Google Maps.

Every website I build includes the full technical stack: 100/100/100/100 PageSpeed, JSON-LD schema markup, llms.txt for AI visibility, and properly configured local listings. Your business becomes findable everywhere your customers are looking.

100/100/100/100 PageSpeed

Google uses page speed as a ranking factor. My sites target a perfect score across Performance, Accessibility, Best Practices, and SEO.

Schema markup for Hobart

JSON-LD structured data with your exact Hobart address, service area, hours, and offerings — so Google features you correctly.

AI assistant visibility

llms.txt and clean structured data so ChatGPT, Claude, and Gemini can recommend your Hobart business.

Google Business Profile

Set up correctly with accurate categories, hours, service areas, and photos — linked to your website.

Apple Maps listing

iPhone users see Apple Maps first. Your listing accurate, complete, and connected to your site.

Local search strategy

Targeted for how Hobart customers actually search — by suburb, by service, by 'near me'.

"Your commitment to developing modern, professional, and high-performance sites exceeded my expectations. The SEO optimisation has already yielded measurable results, with improved Google rankings and an increase in inquiries."

Adam Sills

HutchTV, Hobart

04 — What you get

A website built for Hobart's competitive market.

Hobart is a city where word-of-mouth and online discovery work together. Your website needs to impress both — the person who Googles you after a friend's recommendation, and the tourist who finds you through AI. Every build includes the full technical stack that makes this happen.

Custom design

Designed around your brand, your content, and your Hobart market — not a template.

Sub-second load times

Pre-built HTML on a global CDN. Your site loads before your competitor's spinner stops.

Full SEO and GEO

Schema markup, sitemaps, llms.txt, meta tags — the complete technical foundation for ranking.

$0 hosting

Static sites host free on Cloudflare Pages. No monthly fees, no surprise invoices.

No security vulnerabilities

No database, no admin login, no plugins. Nothing to hack.

Mobile-first

Built for the phone in your customer's pocket. Responsive, fast, accessible.

Pricing

I work directly with businesses and as a build partner for SEO and marketing agencies. Every build includes the full technical stack.

Primary service

Direct clients

avg $ 3,200

A complete static website build for your business. Custom design, instant performance, and every SEO and GEO feature built in from day one. You get a site that's fast for your customers, cheap to run, and visible to search engines and AI.

  • Custom design to your brand
  • Built with Astro — targeting 100/100/100/100 PageSpeed
  • Full on-page SEO included
  • Schema markup (JSON-LD structured data)
  • llms.txt for AI visibility
  • XML sitemap and robots.txt
  • Google Business & Apple Maps setup
  • Mobile-first, fully responsive
  • Free or near-free hosting setup
  • GEO strategy for AI platforms

Price varies by project scope. Let's talk.

Start a project

Agency partners

avg $ 2,800

I build for SEO agencies, marketing agencies, and digital consultancies who need a specialist static site builder. You handle the client relationship — I handle the build. White-label or co-branded, your choice.

  • Static site builds to your spec
  • Astro framework — 100/100/100/100 PageSpeed
  • Schema, sitemaps, robots.txt, llms.txt
  • Your designs or mine
  • White-label delivery available
  • Consistent build quality across clients
  • Fast turnaround times
  • Ongoing build partnership available

Volume pricing available. Let's talk.

Partner with me

Every build includes

avg $ 0

These aren't add-ons or upsells. Every single website I build comes with the full technical stack — because a website without these fundamentals is a website that underperforms.

  • 100/100/100/100 Google PageSpeed target
  • Comprehensive schema markup
  • llms.txt for AI readability
  • XML sitemap (auto-generated)
  • robots.txt (properly configured)
  • Meta titles, descriptions, and Open Graph
  • Semantic HTML and accessibility
  • GEO-ready structured data
  • Google Search Console setup
  • CDN hosting configuration
Build it yourself

A website that works for everyone.

Fast for your customers. Cheap to run for your business. Perfectly readable by Google and AI. That's what a static website does.